In 2025, Bataa Ganbat embarked on his entrepreneurial journey by launching his first eCommerce venture, an online gift shop centered around US-themed humor and spreading joy. What started as a simple idea for creating funny and relatable mugs has blossomed into a meaningful brand making waves across the USA and beyond.

Bataa's story, however, began at home, inspired by his mother, Dr. Oyuna Chagnaadorj, a PhD in Business and a successful online entrepreneur. Her journey, filled with resilience, creativity, and a passion for helping others, served as a guiding light for Bataa.

Observing her build digital businesses and lead workshops ignited his entrepreneurial spirit. Although he initially pursued engineering at the University of Auckland, Bataa courageously switched to business, aligning his path with his mother's legacy.

Today, he operates www.wolbataa.com and contributes to his family’s online gift store, Parcel of Pleasure, which celebrates love, humor, and connection. Armed with humor, heart, and the foundational support of his mother, Bataa is just at the beginning of his journey, inspiring the next generation of entrepreneurs to pursue their dreams, regardless of how small their ideas may seem.

Dr. Oyuna Chagnaadorj is a Mongolian-born entrepreneur, educator, and digital business mentor based in New Zealand. After earning her PhD in Business from Massey University in 2018, she combined academic insight with real-world hustle—launching multiple online ventures and dedicating herself to helping others succeed in the digital space.

She co-founded Parcel of Pleasure, a gift shop that blends humor, love, and creativity into everyday items, and has guided aspiring entrepreneurs through her YouTube channel, Facebook community (Online Business Mongolia), and live seminars—including a landmark event at the National University of Mongolia.

Her work is driven by one core belief: anyone can build a business with the right mindset and tools.

A proud mother of two, Oyuna’s entrepreneurial influence is most evident in her son, Bataa Ganbat, who followed in her footsteps by launching his own eCommerce brand in 2025. Together, they represent two generations of resilience, creativity, and purpose-driven entrepreneurship.

​Whether she's designing products, mentoring students, or sharing strategies on digital marketing, Dr. Oyuna continues to empower people around the world to take the first step toward building their own digital empires.

More Videos >>> Youtube Playlist